About us

Welcome to QLL, where we have been bringing the distinct tastes of Europe to New Zealand’s shores over 20 years. 
As a trusted Auckland-based wholesaler and importer with warehouses in Auckland and Christchurch, and a sales team distributed throughout New Zealand's major cities, we specialise in providing a wide range of quality seafood and alcohol.

Our Products

We offer an impressive selection of beer and cider, wines, vodka, whiskey, souvenir spirits and specialty liqueurs.

Our seafood range features black caviar, salmon caviar, premium herring fillets, savory sardines and more.

Our clients

For over a decade, supermarkets and alcohol retailers throughout New Zealand have trusted us for our reliable supply of top-quality products, diverse selection and exceptional value.

We supply our products to Foodstuffs North Island DC, Foodstuffs South Island DC, Woolworths DC, Farro Fresh, West Auckland Trust, Big Barrel, and all major liquor store franchises.

We provide gourmet products to leading delicatessens, restaurants, cruise ships and super yachts.

Ready to add something special to your range?

Discover our unique range of products and watch your business grow.

Apply for a Trade Account today!

Contact us

Toll Free: 0800 111 828

Phone: 09 636 7730

Email: [email protected]

Address:  232A Neilson St, Onehunga, Auckland

Hours: Mon-Fri 8am - 4pm, Sat & Sun closed